The Prompting Mindset

Specificity Wins

The more specific your prompt, the better the result. Vague requests get generic responses. Specific requests get exactly what you need.

Vague:

Help me with Marketing Cloud

Specific:

Analyze my email performance for Q4 and identify which campaigns
had the lowest engagement — I want to improve them

Vague:

Set up Data Cloud

Specific:

Connect my Sales Cloud contacts and Marketing Cloud subscribers
into a unified profile in Data Cloud, with identity resolution
based on email address

The Core Loop

Working with MeshMesh follows a simple pattern:

1. Ask — Describe what you want in plain language
2. Review — Look at what the agent created or proposed
3. Refine — Ask for changes, add context, or steer in a new direction
4. Approve — When it looks right, let it run

This is intentional iteration. Each round of feedback helps the agent understand exactly what you need.

You Don't Need to Know How

You don't need to know the API, the field names, or the exact steps. Describe the outcome you want. The agent figures out the how.

I want to identify customers who bought last year but haven't
purchased anything in 2024. Then create a win-back campaign
targeting them with personalized offers based on their past purchases.

The agent will:

• Query your data to find these customers
• Analyze their purchase history
• Create the campaign with personalized content
• Ask you questions if anything is unclear

Context Makes Everything Better

The agent can only work with what you give it. The more context, the better the output.

Ways to add context:

• Drag and drop files — Attach Word docs, Excel files, PDFs with requirements
• Create references — Save brand guides, process docs, and requirements for reuse
• Tell the agent to read them — "Read my brand guidelines before creating emails"
• Build on the conversation — The agent remembers everything you've discussed

I've attached our Q3 campaign results spreadsheet.
Analyze the data and tell me which segments performed best.
Then create a Q4 strategy that doubles down on what worked.

The Agent Will Ask Questions

When something is unclear, the agent asks rather than assumes. This is a feature, not a bug.

If the agent asks:

• "Should I include historical data or just new records?"
• "Do you prefer approach A (simpler) or approach B (more flexible)?"
• "What's the VIP threshold for your customers?"

Answer directly. These questions help the agent deliver exactly what you need.

Interrupt and Redirect Anytime

Changed your mind? Thought of something else? Just say so.

Actually, also segment this by region

Wait — before you deploy, let me review the Flow logic

That's not quite right. The VIP threshold should be $10,000, not $1,000

The agent adapts. You're steering the conversation, not executing a script.

Next Steps